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Posts Tagged ‘Networking’

LinkedIn 101

Posted by Dress for Success Midwest Professional Women's Group on October 29, 2010

I often receive questions about LinkedIn and how it works. Here are a few tips for beginners:

1. Define a purpose for joining LinkedIn. This step is extremely important and guides your activity on the site. Do you want to build a professional network? Are you looking for new clients? Maybe you would like to keep in touch with former co-workers.

2. LinkedIn is a starting point for building meaningful relationships or improving existing ones. Connections should be related to your overall purpose for using the site(see #1). You can start connecting with others. However, it will take a little elbow grease to cultivate and sustain those relationships.

3. Complete the profile. Include a professional picture, accurate description of your background, and purpose for joining LinkedIn. At the bottom of the profile page, there is a section called, Contact Settings. Select a purpose to describe your LinkedIn activity such as looking for career opportunities or networking with others.

4. Personalize your LinkedIn Public Profile link and then add it to your business cards, resume and any other networking items. The default public profile link can be long and confusing. Try to shorten and personalize it by using your name and/or initials. For example, my public profile link is http://www.linkedin.com/in/anitasantiago.

LinkedIn is a very powerful network tool and can be used by jobseekers, professionals at any level, students and retirees. These tips should help you get started even if you have limited LinkedIn experience.


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Networking Events Are Great Places To Generate Referrals

Posted by Dress for Success Midwest Professional Women's Group on September 4, 2010

Most of my business comes from word of mouth referrals and savvy networking. Clients recommend me to their friends and colleagues. Vendors contact me with names of customers who can use my expertise. And people who have heard me speak or read my articles often pass on my name to their business contacts – something called “second hand referrals.”

These referrals don’t come about by accident. I constantly cultivate relations. If clients are pleased with a service we’ve provided, for example, I always make it a point to not only thank them for the compliment but also tell them that the best form of appreciation is to mention my name to their contacts. In return, I look for ways to refer business to clients – and I always let them know that I’m out there scouting business on their behalf. In a similar vein, if a vendor thanks me for my business, I never fail to mention that I appreciate referrals. I also offer an incentive to anyone who refers business: a free PR consultation or social media review.

The key to the success of this approach is to think of these people as conduits to clients. By networking with the sole purpose of helping others and developing relationships, it takes the pressure off you and the people you interact with. After all, what’s more valuable — a pocket crammed full of business cards or an informal sales force that’s out there helping you generate new business?

Iris Salsman has been in the public relations field since 1984. A native Bostonian, she began her PR career at the second largest nonprofit organization in St. Louis, before leaving to co-found Salsman Lundgren Public Relations. One of the most recognized and respected agencies in the St. Louis area, SLPR provided marketing and PR services to clients in a wide range of industries including accounting, architecture, construction, education, engineering, financial services, healthcare, hospitality, interior design, real estate and retail.

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Top Social Networking Sites–Applications For Job Seekers

Posted by Dress for Success Midwest Professional Women's Group on August 16, 2010

If you’re looking to make the most of the Internet in your job search, make sure to check out the following websites and applications:


You can raise your visibility as a job seeker or expert in your field by using Twitter to participate in discussions on topics that you are well versed in. This will position you as a knowledgeable professional. Job seekers need to be on Twitter because recruiters are using it to source candidates by searching for keywords in their bios. I suggest that job seekers put a link to their LinkedIn profiles or web resumes so that recruiters can go to another site for more in-depth information since Twitter’s strength is its brevity.


You can expand your network by finding thought leaders and other professionals in your field using Twellow.com. Twellow has many different categories that you can search for people by. Since you don’t need anyone’s permission to follow them (unless their tweets are protected), you can follow anyone that you like, and most people will follow you back. You can also check to see who the people you are following are retweeting. Those people may be good for you to follow as well.


To find open positions I recommend that job seekers use tweetmyjobs.com. It is a service that provides instant notification of jobs to job seekers via text message, and it takes about eight seconds to apply for a position. Job seekers can subscribe to as many of the more than 7,500 channels as they like, specifying job titles and geographic locations. You can follow TweetMyJobs on Twitter at @TweetMyJOBS.


Many recruiters are searching social media sites for candidates instead of posting positions on job boards. They check out potential candidates’ profiles on LinkedIn before contacting them. In addition to creating a profile on LinkedIn, job seekers can raise their visibility on LinkedIn by participating in groups and answering questions on the Answers section on LinkedIn. Recruiters have a favorable view of candidates who earn Best Answer by providing thoughtful answers to questions posed on the Answers section.

Also, I recommend that job seekers use the Jobs section on LinkedIn to find open positions. LinkedIn will automatically notify you of any connections that you have to the company that has the job vacancy. This is a very useful feature since it’s always helpful to try to network your way in to a company.


You can join groups on Facebook that are based on topics that interest you as a job seeker. Once you are a member of a group you can then identify people in the group who you want to friend. Group members are likely to be very open to friending you because you already have the group in common. You might say something like, “I see that we are both members of the Accountants in Government group. I am very interested in connecting with other professionals in the field, and I would like for you to join my network.” This is a great way to grow your network and find out about job opportunities.

Easy CV

You can use this application on Facebook to post a mini version of your resume on your Facebook profile.

Brave New Talent

This is a social networking application that allows you to connect with employers directly and join employers’ online communities.

Cheryl Palmer is a certified executive career coach and a certified professional resume writer and is President of Call to Career, a career coaching and resume writing firm. She has been featured on the Wall Street Journal, CNN, MarketWatch, The Ladders, ExecuNet, and Yahoo HotJobs. Cheryl was also a guest on a radio show entitled How to Find a Job Fast hosted by Chris Russell of Secrets of the Job Hunt where she discussed tips for finding employment more quickly in this economic downturn. In addition, she was a guest on WMOV where she discussed networking for your career with host Greg Gack on the radio.

Cheryl has a social media program for executives to aid them with reducing the amount of time it takes to land a new position. She also conducts webinars on social networking. You can sign up for a free webinar at http://www.calltocareer.com.

Article Source: http://EzineArticles.com/?expert=Cheryl_Palmer

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3 degress of Giving Through Networking

Posted by Dress for Success Midwest Professional Women's Group on July 31, 2010

Based on a presentation at Dare to Soar by Karen Hoffman and Donna Gamanche.
women networking Pictures, Images and Photos

Networking can be done anywhere. You can network at the grocery store, church, gym and mall. Networking is about building a relationship with others. Relationship networking begins where you are and grows as you concentrate on others first.

The first tool you need to network is a common interest. So ask questions about the other person. It can be something as simple as ” Hello, how can I help you today?” This opens the doors of conversation and gives you the opportunity to help others.

Here some example questions to ask.

* What is your favorite color and why?
* If you were a candy bar, what kind would you be and why?
* Where were you born?

Here are some suggestions on how to introduce yourself.

* Tell your name
* Tell what you do

Here is something powerful to think about: Statistics show that most people know 250 other people.

Adapted From Worksheet and Exercise at Connections to Success Dare to Soar ( 2nd annual Women’s Conference)

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